I don’t just tell stories about technology—I design how people experience it.

At the intersection of brand engagement, business strategy, and human-centered design, I help companies translate technical depth into emotional connection. My work lives where strategy meets storytelling—turning vision into momentum, and technology into something people believe in.

CLEARANCE: TOP SECRET/SCI

PDF Last Updated: Oct 2025

My love of performing as a kid translated nicely to the work I do today. Instead of dancing on stage, I get to facilitate dynamic conversations with teams and design interactive experiences.

More About Me

I’m the daughter of South American immigrant parents who taught me that stories can change how people see the world. That belief has shaped everything I’ve done—from advancing human rights campaigns to helping organizations tell more human, responsible stories about technology.

I began my career in social impact, where I learned that empathy, design, and communication can drive real change. Over time, that purpose evolved into a broader mission: helping brands translate technological complexity into clarity through creativity and strategy.

Today, my work sits at the intersection of storytelling, strategy, and human experience. I lead creative teams that bring emerging technologies to life—turning AI, data, and digital transformation into narratives people can understand, trust, and act on. Whether defining a brand, shaping a campaign, or designing an experience, my goal is simple: make innovation feel human.

Outside of work, I’m an artist and dancer inspired by movement, color, and connection. Across every medium, I believe curiosity, joy, and discipline are the foundation of a creative life.

Specialized Skills

Creative leadership and cross-functional team management

Brand engagement and event experience design

Storytelling for emerging technologies (AI, data, cybersecurity, cloud)

UX-informed communications and product marketing

Executive facilitation and strategic narrative development

Visual and verbal identity systems

Data storytelling and interactive media

Strategic partnerships and public awareness campaigns

Workshop design (LEGO® SERIOUS PLAY®, co-creation, innovation sprints)

CRM strategy and post-event engagement tracking

Core Expertise

Brand Strategy & Positioning – Building authentic narratives that connect purpose, audience, and innovation
Creative Direction – Leading multidisciplinary teams across design, media, and storytelling to bring ideas to life
Marketing & Communications Strategy – Crafting integrated campaigns that drive awareness, engagement, and growth
Experience Design – Designing immersive activations, workshops, and hybrid experiences that foster connection and learning
Innovation & Technology Storytelling – Translating complex technologies (AI, data, cloud, digital transformation) into human-centered stories
Business & Capture Strategy – Shaping multimillion-dollar pursuits through brand-led storytelling and client engagement
Leadership Facilitation & Culture Design – Leading workshops and offsites that align people, purpose, and performance
Human-Centered Research & Design Thinking – Applying qualitative insights to shape strategy, design, and communication
Content & Multimedia Production – Directing video, audio, and digital content to enhance storytelling and brand experience
Stakeholder & Executive Engagement – Managing relationships, executive alignment, and communications at scale

MAIA SCIUPAC